Job Description
Purpose Of Role
Due to fantastic growth, our client is actively on the hunt for a Digital Copywriter who can offer high-quality content production to our growing client base. You ll enjoy a varied role, one day you could be writing blog pieces for a wide range of industries, the following day you could be meeting a client to discuss the Tone of Voice they wish to use in their new website.
Key Responsibilities
- Carry out project scoping and create a clear brief, to ensure you understand what the client wants
- Tailor the content and style of individual writing assignments according to their purpose - whether they are intended to sell or inform
- Understand your target audience - you re not writing for the client, you re writing for their readers, so you ll need to know what interests them
- Identify critical messages - understand the main thing that you want the reader to feel and do and how to communicate this powerfully
- Work with creative teams to ensure that the visual elements of the webpage complement the words
- Research your client s industry and their audience
- Identify fresh and exciting angles for your articles
- Write for web pages, blogs and potentially for social media, e-books, slogans, and video script
- Edit your own and others writing
- Input your content to the client s content management software (CMS), if required
- Work with your team to review the impact of your work
- Assist with business pitches to win new clients or projects.
Person Specification
- Relevant Degree
- Excellent knowledge in Digital Content Writing
- Proven content writing experience - placement, internship or full-time work level of quality content production.
- Critical thinker and problem-solving skills
- Team player
- Good organisational and time-management skills
- Great interpersonal and communication skills
- Driving licence and transport
SALARY:
- Depending on Experience (DoE)