Job Description
Koru UX Design is on the lookout for an enthusiastic and knowledgeable person to join our team as a Digital Marketing Executive. Our ideal candidate should have 3 to 6 years of experience in creating an impact in demand and lead generation through SEO and email marketing. With this position, you will get the opportunity to suggest new strategies, execute them, and report on their success. We love people who always have a brilliant idea in their back pockets and love taking ownership of processes.
As Digital Marketing Executive, you will be mainly responsible for a creating and executing SEO strategies to increase the search engine experience and SERP rankings for Koru UX Design. You will also be required to contribute towards ongoing marketing operations like handing the Content Management Systems, Online Advertising (PPC, Linkedin), Email Marketing and a 360-degree monitoring of all online activities.
Your skills will come to life at Koru where you will,
- Define SEO strategy and roadmap for better search engine experience and visibility.
- Collaborate with cross-functional teams to implement SEO/SEM enhancements, recommendations, best practices, and reports.
- Focus on improving SERPs for brand websites.
- Advise on converting and non-converting factors to improve campaign relevancy and reduce unwanted spend for conversions, clicks & traffic.
- Advise and help optimize content for websites, blogs, ads and other digital platforms as required.
- Collect and analyze data, research competitors and identify trends in order to achieve maximum ROI for paid search campaigns.
- Set up and manage PPC/CPC, re-marketing, and social media advertising campaigns.
- Monitor and report on KPI's, using Google Analytics, Ad-words and social insight tools.
- Maintain keyword repository based on analysis, search counts, geographic regions
- Index and monitor webpage search result performance with Google Search Console
- Stay updated with latest updates and incorporate them into our strategy
Requirements
Here's what we need in our new Digital Marketing Executive
- Bachelor’s degree in Information Technology, Computer Science, or related field strongly preferred.
- 4+ years SEO experience, including content creation, keyword research, and reporting, with BrightEdge.
- 4+ years SEM experience managing ad campaigns across search engines, with Google.
- Strong, successful technical experience in SEO
- Experience with marketing to the B2B audience
- Data-driven mindset and the ability strategize with cross-functional teams and execute marketing campaigns
- Mature Google Analytics experience is a significant benefit
- Exposure to direct marketing tactics, including email, webinars, sponsorships, trade shows, mobile and use of third-party data sources
- Technically capable, excellent communicator, and a desire to improve processes.
- Able to explain complex SEO items to various stakeholders and understand projects that have different analytical goals and needs
Benefits
We are Koru UX Design LLP, a leading User Experience solutions company headquartered in Pune, India. We provide a wide range of services in strategy and consulting, UX research, UX and UI design, and front-end & integration. We take pride in our progressive culture and believe in incremental growth over perfection!
Over 1.5 million people worldwide interact with our designs through applications and tools across domains like healthcare, telecom, finance, and more, to unlock their productivity and solve critical business challenges. Our philosophy for UX is deep-rooted in the motivation of the user and how we can make their jobs easier!
We look for talent that shares the same belief as us, ‘Life is precious short for unpleasant experiences.’ In our team members, we look for a strive to build happy and pleasant experiences through their skills and communication. Working with us, you can expect,
- Exceptional compensation packages based on skill-set
- Company-sponsored health insurance for you & immediate family
- Add on compensation for WFH and high-speed internet
- Work from home provisions including table, chair, UPS and headphones
- Highly collaborative environment with a chance to show your expertise
- Thriving work culture with frequent events & celebrations
Koru UX Design is on the lookout for an enthusiastic and knowledgeable person to join our team as a Digital Marketing Executive. Our ideal candidate should have 3 to 6 years of experience in creating an impact in demand and lead generation through SEO and email marketing. With this position, you will get the opportunity to suggest new strategies, execute them, and report on their success. We love people who always have a brilliant idea in their back pockets and love taking ownership of processes.
As Digital Marketing Executive, you will be mainly responsible for a creating and executing SEO strategies to increase the search engine experience and SERP rankings for Koru UX Design. You will also be required to contribute towards ongoing marketing operations like handing the Content Management Systems, Online Advertising (PPC, Linkedin), Email Marketing and a 360-degree monitoring of all online activities.
Your skills will come to life at Koru where you will,
- Define SEO strategy and roadmap for better search engine experience and visibility.
- Collaborate with cross-functional teams to implement SEO/SEM enhancements, recommendations, best practices, and reports.
- Focus on improving SERPs for brand websites.
- Advise on converting and non-converting factors to improve campaign relevancy and reduce unwanted spend for conversions, clicks & traffic.
- Advise and help optimize content for websites, blogs, ads and other digital platforms as required.
- Collect and analyze data, research competitors and identify trends in order to achieve maximum ROI for paid search campaigns.
- Set up and manage PPC/CPC, re-marketing, and social media advertising campaigns.
- Monitor and report on KPI's, using Google Analytics, Ad-words and social insight tools.
- Maintain keyword repository based on analysis, search counts, geographic regions
- Index and monitor webpage search result performance with Google Search Console
- Stay updated with latest updates and incorporate them into our strategy
Requirements
Here's what we need in our new Digital Marketing Executive
- Bachelor’s degree in Information Technology, Computer Science, or related field strongly preferred.
- 4+ years SEO experience, including content creation, keyword research, and reporting, with BrightEdge.
- 4+ years SEM experience managing ad campaigns across search engines, with Google.
- Strong, successful technical experience in SEO
- Experience with marketing to the B2B audience
- Data-driven mindset and the ability strategize with cross-functional teams and execute marketing campaigns
- Mature Google Analytics experience is a significant benefit
- Exposure to direct marketing tactics, including email, webinars, sponsorships, trade shows, mobile and use of third-party data sources
- Technically capable, excellent communicator, and a desire to improve processes.
- Able to explain complex SEO items to various stakeholders and understand projects that have different analytical goals and needs
Benefits
We are Koru UX Design LLP, a leading User Experience solutions company headquartered in Pune, India. We provide a wide range of services in strategy and consulting, UX research, UX and UI design, and front-end & integration. We take pride in our progressive culture and believe in incremental growth over perfection!
Over 1.5 million people worldwide interact with our designs through applications and tools across domains like healthcare, telecom, finance, and more, to unlock their productivity and solve critical business challenges. Our philosophy for UX is deep-rooted in the motivation of the user and how we can make their jobs easier!
We look for talent that shares the same belief as us, ‘Life is precious short for unpleasant experiences.’ In our team members, we look for a strive to build happy and pleasant experiences through their skills and communication. Working with us, you can expect,
- Exceptional compensation packages based on skill-set
- Company-sponsored health insurance for you & immediate family
- Add on compensation for WFH and high-speed internet
- Work from home provisions including table, chair, UPS and headphones
- Highly collaborative environment with a chance to show your expertise
- Thriving work culture with frequent events & celebrations