Bangalore
October 30, 2020
StatValu an innovative deep tech product startup. We are a young company but our customer list already includes one of the top 3 reinsurance companies in the world. We are developing the next generation document analysis software platform. We are looking for a stellar digital Marketing Executive who can position and promote the software platform in front of target audience.
Preferred Experience:
• Product Messaging – you have developed compelling product positioning and messaging and have a strong understanding of messaging frameworks and tools
• Sales enablement – you have communicated product value propositions to the channel and sales team, and used sales tools that supports the sales process
• Product launch – you have supported/driven product launches of new products and releases, working with cross functional teams
• Demand generation – you have created or contributed to campaign messaging, content strategy, lead generation and worked with marketing teams to execute marketing programs
If you are a professional looking forward to position and market a next-generation software product to be used by some of the multi-billion dollar companies globally, want to work with some of the brightest and smartest colleagues in the industry, learn more about product startups then this role is for you. In this role you will craft messaging and positioning, conceive and develop creative marketing assets that can help educate our current and future customers, and drive market demand. Attention to detail, along with the ability to grasp and translate technical capabilities into business benefits is critical. In your role as a Marketing Executive you will contribute in an agile fashion to product and digital marketing.The ideal candidate will help the management and oversee the marketing strategy for the organization by planning and executing digital marketing campaigns, product marketing collaterals and being an authority on our technology, market trends and segments, and customer use cases. You will launch advertisements, create content, and do social media engagement and demand generation to increase brand awareness. You will have previous marketing experience in the areas mentioned.
Responsibilities:
• Design, maintain, and supply content for the organization's website
• Create content and engagement for product brochures and white papers
• Formulate strategies to build lasting digital connection with customers
• Monitor company presence on social media
• Launch advertisements to increase brand awareness
• Digital marketing on LinkedIn, Twitter
Desired Qualifications:
• Bachelor's degree in Marketing or related field
• Product marketing experience in related high-tech markets
• Excellent understanding of product marketing concepts
• Familiarity and reasonable experience with SEO and other digital marketing concepts
• Experience with business to customer social media and content generation
• Understanding and experience of the process of Lead generation
• Strong creative and analytical skills
• Excellent English
• Excellent verbal, written communication and presentation skills
• Ability to work with cross-functional teams – product management, marketing, sales, engineering, R&D
• Problem solving and attention to detail
• Strong organizational and analytical skills
• Demonstrated experience in working with global teams is a plus
• Must be a team player that works well in collaborative situations and dynamic, agile, fast evolving startup environments
Desired Characteristics:
• Highly skilled writer
• Creative, articulate, influential, and engaging
• Takes ownership of problems
• Self-starter, who gets what they need, and knows how to prioritize work
• Inventive and thrives in a dynamic environment
Cultural Fit:
• Driven: You are a driven team player, collaborator, and relationship builder whose infectious can-do attitude inspires others and encourages great performance in a fast-moving environment.
• Entrepreneurial: You thrive in a fast-paced, changing environment and you’re excited by the chance to play a large role.
• Relentless Improvement: We are growing our team and building our company. Ideal candidates will be enthusiastic seekers of new ideas for improvement and will be excited to stay current in the practices of other top startups. We want you to bring your thoughts, constantly hatch new ideas and share recommendations often. We have a high bar and will always look to raise it.
• Passionate: You must be passionate about technology and ensuring our clients are successful; we love seeing hunger and ambition.
Offered Pay Amount
Pay Amount : Rs.Industry
Sales/BDnumber of openings :
2Qualification :
sales, customer service, customer relations, mis, crm, customer support, customer complaintsJob Location